This story contains a distinct image of Alf Romeo Giulia, a fictional Dodge-brand created by Thanos Pappas for Corskops, which is not related to or justified by Dodge or Alfa Romeo.
The fact that the upcoming Dodge Hornet will be a revised version of the Alfa Romeo Tonel makes us wonder what would happen if the two Stalantis brands took things a step further in badge engineering. Thus, we envisioned the version of Alfa Romeo Giulia Dodge as a fictional Italian-American wedding that never happened.
Platform sharing is so common in our world that automakers don’t even try to hide it. Yet, most autonomous groups and alliances have advanced from badge engineering, offering unique body panels for sibling models to adhere to the design language of each brand. They range from full body work to a little like the front fascia. Since the Dodge Hornet is close to the second scene, we decided to keep the changes to the sedan to a minimum.
Read more: Will Dodge Rebalance Tonal in America to Damage Alpha Romeo’s Image?
As you can see from the rendering, we have left most of Giulia’s body panel and its lighting units intact. Naturally, with a redesigned bumper and bonnet inspired by the Dodge Charger SRT Hellcat Redeye, the changes focus on the front end. The new grille combines Giulia’s elongated headlights, effectively replacing Alpha Romeo’s iconic Scudeto. The large bumper intake and the pronounced splitter make for a rather aggressive look, enhanced by the swollen bonnet with a set of black stripes and an integrated scoop.
The rest of the sculpture remains out of stock, but a new set of black SRT wheels and a fresh color palette could add some American flavor to the Italian sedan. After all, the Dodge is known for having a highly talented color and trim section that keeps buyers interested in aging chargers and challengers. It will be expanded inside the cabin with SRT-branded sports seats and new upholstery options.
What would you call it?
If the Stalinists were serious about placing the Dodge symbol on the Alfa Romeo, they would definitely need a new name. The Giulia measures 4,639 mm (182.6 in) long, which would put it a bit below the 5,084 mm (200.2 in) tall Dodge Charger and smaller than the closed 4,849 mm (190.9 in) Dodge Avenger. This means it can retrieve any Dodge or Plymouth nameplate from the dead by following its predecessor rebranding strategy. Some of our favorite options are Plymouth Fury and Turismo.
Whatever the name, the matching powertrain choices for the Dodge sports sedan will come from the Giulia siblings’ sporty velos and quadriphoglio trim. The former is fitted with a turbocharged 2.0-liter four-cylinder producing 276 hp (206 kW / 280 PS), while the latter gets a twin-turbo 2.9-liter V6 with a healthier 503 hp (375 kW / 510 PS). To avoid any internal competition, the Dodge may go for a less powerful engine that produces fewer ponies than a base-spec V6-powered charger. Still, the exceptional driving dynamics offered by the Alfa Romeo’s Giorgio platform will make for a feast to drive the new Dodge sedan.
Also read: The Dodge Electric Muscle car concept tease, looks like a ’68 charger
And now that we have released our imagination, we have to solve the real problems. The Alfa Romeo Giulia has not been successful in the US market, and while a Dodge Twin could boost sales, it could never be the best seller. The sedan is a slowly dying breed and Dodge buyers will probably find it difficult to overcome the stereotype about Italian cars and their reliability.
The other elephant in the house is the age of the model. Giulia was relaunched in 2015, so it makes no sense for Dodge to launch a seven-year-old sedan with some makeup. Still, we have to admit that our fictional Dodge Fury / Tourismo looks a lot younger than the 2010 seventh-generation charger and the third-generation Challenger launched in 2008.
In conclusion, we are quite aware that our rendering will remain fictional and this is probably a good thing. Stellantis recently detailed four modular EV architectures that will be widely used by its entire brand portfolio, including Alfa Romeo and Dodge. Hopefully, though, the upcoming models will have their own character, with unique designs. After all, this is one of the key points of Carlos Tavares, CEO of Stalantis, who recently stated that he is confident that despite using shared underpinning, there will be considerable differences in future EVs.